good will

(noun) a disposition to kindness and compassion. Synonyms: grace, goodwill. Example: "The victor's grace in treating the vanquished."

(noun) (accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets). Synonyms: goodwill.

(noun) the friendly hope that something will succeed. Synonyms: goodwill.