branding

(noun) the act of stigmatizing. Synonyms: stigmatization, stigmatisation.

(verb) burn with a branding iron to indicate ownership; of animals. Synonyms: brand.

(verb) to accuse or condemn or openly or formally or brand as disgraceful. Synonyms: stigmatize, stigmatise, brand, denounce, mark. Examples: "He denounced the government action." "She was stigmatized by society because she had a child out of wedlock."

(verb) mark with a brand or trademark. Synonyms: brand, trademark, brandmark. Example: "When this product is not branded it sells for a lower price."

(verb) mark or expose as infamous. Synonyms: post, brand. Example: "She was branded a loose woman."