bestow

(verb) present. Synonyms: confer. Examples: "The university conferred a degree on its most famous former student, who never graduated." "Bestow an honor on someone."

(verb) give as a gift.

(verb) bestow a quality on. Synonyms: lend, impart, contribute, add, bring. Examples: "Her presence lends a certain cachet to the company." "The music added a lot to the play." "She brings a special atmosphere to our meetings." "This adds a light note to the program."