amaranthus hybridus hypochondriacus

(noun) tall showy tropical American annual having hairy stems and long spikes of usually red flowers above leaves deeply flushed with purple; seeds often used as cereal. Synonyms: prince's-feather, gentleman's-cane, prince's-plume, red amaranth, purple amaranth, Amaranthus cruentus, Amaranthus hybridus hypochondriacus, Amaranthus hybridus erythrostachys.